I always liked the idea of eating more produce, but I never had a simple way to keep vegetable-forward recipes interesting. About eight years ago, cold-press juice became a practical way to use more greens alongside my normal meals. Whole fruit stayed part of my routine; juice became the place where I practiced flavor, prep, and planning.
Built by Ezra.
For people who want a simpler juicing routine.
Eight years of juicing, one notebook at a time. The full core recipe library and ingredient guides are free to browse; flexible member plans add advanced planning details, expanded saves, grocery workflows, and ten connected dashboards.
Eight years of juicing, one notebook at a time.
Countless hours of videos, blog posts, and YouTube tutorials. The hardest part was keeping track. I had a physical notebook for recipes and a bookmarks folder in Safari packed with the best juicing sites I could find. This website is what I wish that notebook had been from day one.
From a $60 Bed Bath & Beyond juicer to a Nama.
My first juicer was a $60 unit from Bed Bath & Beyond. I loved it until the tube cracked from how strong I was making my juices. By then I was even growing my own microgreens and wheatgrass so I could press them fresh every morning.
When the Nama came out I upgraded, and it has been my favorite juicer ever since. Nama's customer service is part of why I'm still a fan: after five years, when my motor finally gave out, they replaced it. A few months ago — long before this blog existed — they sent me a brand new one when another part wore out. No pitch, no ask, just a company that cares.
Why I built this site: to make juicing easier to repeat.
This project helps people make cold-press juicing easier to understand, shop for, and repeat. Optional paid planning tools support its development. Juicing gave me a useful routine for planning produce, trying recipes, and using my juicer more consistently. I'm not making clinical claims, just sharing the practical system I wish I'd had from the beginning.
You can browse the full core recipe library, ingredient breakdowns, and produce guides without an account. The Juice Builder includes 3 free completions each calendar week (resetting Monday at 00:00 UTC), and six standalone planning utilities are open without an account. If something here helps you, that's already a win.
A free core library, with three ways to unlock the full system — monthly, annual, or lifetime.
Choose $9.99 monthly, $49 annually, or a one-time $97 lifetime payment. Every option unlocks the same currently included member system.
Start flexibly at $9.99/month, save with $49/year, or pay $97 once for lifetime access. Monthly and annual access renew automatically until canceled; lifetime has no renewal.
The premium upgrade unlocks unlimited Juice Builder runs, the calorie, sweetness, nutrient-focus, seasonal, and budget filters across the recipe library, plus deeper ingredient details on every produce page.
$9.99 monthly
$49 annually · best recurring value
$97 lifetime · one payment
We’re in beta — your feedback steers the roadmap.
I build everything here myself. New features ship on a daily and weekly basis, and I'm working through bugs as fast as I can find them. Founding Members can choose the billing option that fits while helping shape the recipes, workflows, and planning tools we build next.
If something looks wrong, feels off, or is missing — tell me. Tap the bug button in the bottom-right corner of any page. It captures the page you're on automatically, so all you need to do is type what happened. No account, no email required.
My favorite recipe? Maybe one day.
I've been sitting on it for years. If you stick around, I might just share it.
Get started in two minutes.
Open the recipe library and pick a juice that matches the produce you already have at home. The Builder figures out the rest.